Achievement unlocked – Record-breaking South Pole Expedition


We previously announced the epic, record-breaking journey to the South Pole that Parker Liautaud and his expedition partner Doug Stoup were embarking upon. This voyage came to a successful end on Christmas Eve as Parker and Doug set a new world record for the fastest-ever unsupported walk from the edge of Antarctica to the South Pole – taking 18 days, four hours and 43 minutes, an incredible achievement!

Parker at South Pole - EMC

Parker and Doug travelled for up to 12 hours a day, covering 17.5 miles whilst pulling sleds weighing over 80kg through mist, blizzards and temperatures as low as -50 ˚C. The 314.58 mile trek to the South Pole was a true feat of resilience that tested Parker and his partner to their limits.

Parker into the Horizon

What was particularly valuable about this trip was that it was recorded and analysed in many different ways, from the analysis of snow samples to monitoring Parker’s own biometrics. In addition, the Ice Broker, a custom built Toyota Hilux 6-wheel truck, allowed the expedition to be broadcast live from the Willis Resilience website.

This expedition has also been a great opportunity for Big Data analytics to prove it can provide real value concerning key issues. The snow samples that were collected provide insight into climate dynamics and trends from the past 50 years. This information can help us understand the impact of climate change on the Antarctic ice sheet and how melting would cause sea levels to rise. Social activity has also been recorded, displaying what the world has been talking about with regards to climate change, Antarctica, and the Willis Resilience Expedition, highlighting that the discussion around climate change significantly increased around the same time as this expedition and that this is a topic that the mainstream is ready to talk about.

Social Media activity - climate change

Temperature change

EMC is incredibly proud to have been a part of Parker’s story and we are expecting to see many more inspiring applications of Big Data in the near future. If you’d like to read more, you can find all the information about this expedition on the Willis Resilience website. You also access all the video and imagery from the trip here, as well as a selection of some stunning pictures on their Facebook page.



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